Factors Influencing Customer Retention in the Insurance Brokerage Firms. A Case Study of HP Brokerage Firm in Nairobi

Today, more companies are now recognising the importance of satisfying and retaining customers. Satisfied customers constitute the company’s customers relationship capital. The insurance sector is an infrastructural pillar of the financial services sector and the economy as a whole. It plays a key role in economic development. Despite this, there are a number of challenges […]